DART

What is DART? DART stands for Domestic Abuse Resistance Team, a nonprofit organization with multiple locations, including a newly opened office in Ruston, Louisiana. The goal of working with this organization was to identify key challenges and develop communication solutions that address their need for broader awareness and stronger community outreach. As a six-person design team, we created an improved brand identity, social media content, and posters, along with physical deliverables such as shirts, tote bags, and pins. I played a role in helping with the brand identity, which led to the creation of the arrow pattern that can be seen across all elements of the project. I also took part in creating promotional items that would boost outreach, leading to the making of multiple yard sign designs, a mission statement poster, and an emergency call for help poster.

Branding